If you follow sports, or just happened to be watching any of the major news networks close to noon on July 10th – you probably saw, or at least heard about, Megan Rapinoe’s speech in front of New York City Hall. In all of her excitement, the captain of the Reign FC women’s soccer team shouted out a rather vulgar phrase to a large crowd of fans that came to see her, as well the millions of Americans who tuned into the live broadcast on all of the major news networks. In case you missed what was said, you can check out the video below:

“YOU’RE THE MOTHERF&@#ING BESSSSSST!”

-Megan Rapinoe

Was the female soccer player’s excitement warranted? Absolutely! Her and her team’s victory in the Women’s World Cup was a great win for women’s sports, and American sports in general. But if you were a parent, and you happened to be taking your kid(s) to a doctor’s appointment, or dentist appointment at that time; you better hope the TV wasn’t tuned to the live coverage! Or worse; if you were the owner of that medical office, or dentist office, and a patient complained to you about the graphic, or inappropriate language their kids heard on the TV. It’s embarrassing!

Bad TV is Bad for your Medical Office

Obviously, this isn’t what anyone thinks will happen when they turn their waiting room TV to the news channel every morning. But it happens more often then you might think. The TV is there for the benefit of your visitors; as a distraction, white noise, or literally just so they can watch the news. People generally put the news on in waiting rooms because they consider it “safe,” or neutral enough to set it and forget it; without necessarily realizing how often graphic images, or violent stories are broadcast throughout the day. Or in the case of Megan Rapinoe, vulgar language.

You might say well “it’s not my fault”. Or like the news anchor in the video above said you “can’t control” what Megan Rapinoe says. But you can choose whether or not to show it. And you shouldn’t.

It’s Relevant TV Blocks the Bad

Up until recently, TV was all or nothing. When you tuned to a channel you got it all and how no ability to “filter out” or “mix in” content as needed. It’s Relevant TV changed that. IRTV creates custom TV networks that keeps programming on the TV, while removing the things you don’t want. Things like bad language are automatically removed from the broadcast without you having to do a thing. You can then go further to block certain content types, topics or even specific words from your broadcasts. You can add in videos and message you’d like your patients to hear surrounding the family-friendly content.

Beyond what you remove, you can also bring positivity and purpose to the things you are showing on the screen. It’s Relevant lets you add in videos and messages you’d like your patients to see and hear surrounding the family-friendly content that’s appearing on the broadcast.

You can do better for your visitors, and your medical office.

Video producers help businesses generate more success with great visual content; but how often are those videos being used to their fullest potential? Just about every type of business benefits from custom made videos, but not every business owner knows how to utilize them properly. And it’s far too often that the business that hires you to produce a video thinks you are to blame if it doesn’t get viewed enough times.

Even if you’ve created the best video in the world for a client – if they don’t know how to get it seen, your efforts may have largely gone to waste, and you may not be hired again. We’ve seen that more and more a video is judged on it’s viewership over it’s quality of content. So if you are in the producer mindset and not thinking about distribution, your video may be seen as poor, even if it’s great.

“I want a viral video”. How many times have you heard that despite it being such an unrealistic expectation?

Neither you, nor your client, want something that’s going to peak at 500 views on YouTube and practically go unnoticed. And at the same time you can’t promise them a viral hit. Luckily, there are tools out there that your clients can use that will help them get the most out of your hard work, and their custom videos.

Professional Video Producers want their Clients to see Value in their Work.

Your client’s success is your success. Not to mention that it feels great knowing that your work is appreciated, and effective. A good content creator wants their client to be happy with the videos they commissioned; because the happier a client is, the better chances you have of them commissioning more work from you. But what makes them happy? Results!

Getting your client to love something you produce for them is less about improving your production quality; though as producers it’s something we all strive to do. Instead, it’s more about helping your client get the work you did for them seen by more people in an inexpensive, efficient manner. This will not only help them generate more success, it will better demonstrate your value to them and increase the likelihood of them hiring you for more videos. But where do they start?

Well if your client has a multi-million dollar advertising budget, the choice is easy: broadcast TV. If they don’t have millions to spend on advertising, what do they do? They can still put it on the TV. The TV in their business, that is.

Use It’s Relevant TV as a Way to Drive Results from your Videos

It’s Relevant TV creates custom TV networks for businesses. Simply put: it’s a mix of TV programming and branded videos that feels like TV with a bit more control for the business. It gives your clients the ability to share their videos and messaging alongside entertaining, short-form TV content. Any of the videos you make for your client can be uploaded to It’s Relevant and played on your client’s TV(s) for visitors to see. Instead of your client only uploading it to platforms like Facebook or YouTube where it will only be seen for a short time after it’s posted – videos that are uploaded onto It’s Relevant will stay top of mind because they will be playing on a TV that visitors will see each and every day.

If your clients have the TV, and they have the videos you’ve produced for them, why not showcase those videos on the TV?

If you’re a video producer, or content creator who has clients who are complaining about a lack of views or who aren’t seeing the true value of the videos you’ve produced for them, introduce them to It’s Relevant TV. Show them just how much more BANG they can be getting out of the content they hired you to create.

Looking to create the best waiting room for your visitors? We’ve identified the top 10 ways businesses and medical offices are improving their waiting areas across the country.

The #1 Secret for Creating the Best Waiting Room

This article promised you 10 secrets – however, get ready to eat your dessert before dinner because we’ve saved the best for first. The secret to crafting the best waiting room experience for your visitors is the TV. It might come as no surprise that “TV Adviser” would rank a waiting area’s television so high on the list; but the proof is in the pudding. Here’s why:

TVs are everywhere.

They’re everywhere, they help reduce perceived wait time, and people are generally more comfortable when a TV is on in the background. Think of the last waiting room you were in – was there a TV hanging there for people to watch? 9 times out of 10, there is. However, just as frequently, that TV isn’t living up to its full potential.

If you didn’t think about the last waiting room you were in before – try and think of it now. Do you remember what was playing on the TV? It was probably the news, or a talkshow.  TVs like that aren’t serving the business or medical office they’re located inside of; if that’s what’s on your TV, it isn’t serving yours either.

The solution is custom TV software instead of cable or looping displays. The best thing you can do for your waiting room, beyond making it look nice, is putting something nice on the TV. You want something that, unlike cable, works for you and helps deliver your messaging while simultaneously entertaining your visitors. If you’re curious about the ways in which a custom TV network could better serve your visitors, your waiting room, and your bottom line, start your search with It’s Relevant TV.

Secret #2: A Welcoming Staff

Nothing says ‘welcome’ like a real-live person actually saying “welcome!” Though in all seriousness- a welcoming staff, a smile, or even just the sense that the people working there are friendly, and willing to help, goes a long way. As for why something so simple is ranked so highly on this list? One of the biggest, or certainly most common complaints on review sites like Yelp are comments in regards to “rude staff.”

If it’s a medical office, the review might have had nothing to do with the treatment the patient received; likewise, in the case of a restaurant, it might have had nothing to do with the food. Peoples’ bad experiences in these situations were because of rude, snide, or sarcastic things said to them by staff or servers. It’s unfortunate, but it happens everywhere.

There’s no ‘one reason’ that these things happen, and there’s no ‘one thing’ that will fix it. Your staff, or even your visitors, could be having a bad day – and so anything they say, or anything that’s said to them, might be taken the wrong way- and then you have a problem.

The best thing you can do is encourage your staff to be as polite, and patient as-can-be; even in the face of the most irritable, cage-rattling customers in the world. Alternatively, a more effective ‘hands-on’ method for addressing the complaints of your visitors is giving them a way to communicate those complaints to you directly; personally. Whether it’s a suggestion box, a number they can call/text, or an email they can contact; having a way for your visitors to approach you with their problems before they post it online can save you a lot of trouble, and more importantly- help build trust and confidence between you and your patients/customers.

Secrets #3 & #4: Comfortable Seating & A Tidy Waiting Room

Comfy chairs, or comfortable seating, is a must for any waiting room- equally as important is a waiting room that is neat and tidy. The state and cleanliness of these rooms go a long way towards generating a good first impression. Can you think of a time when you were in a doctor’s office, restaurant, or sitting around waiting for your car to get serviced and the waiting area you had to sit in was just… terrible? Were there things like damaged chairs, a blaring TV you couldn’t do anything about, magazines from 3 years ago, questionable stains on the floor/ceiling, or worst of all, a coffee machine with no coffee?

The list goes on. If you personally saw one, or more of these things during your visit – you probably didn’t go back there; or at the very least it has made you think twice. Thankfully, if your own waiting room suffers from any of these problems, they’re fairly easy to identify and fix when you have your eyes and ears open to them.

Secret #5: Something for the Kids

The need for this varies based on just how many children visit your location, yet it’s common enough that it’s a secret to waiting room success. If you’re a parent, you know that kids can be a handful. They can be so full of energy and all-over-the-place that trying to get them to settle down in a waiting room is like trying to convince water to turn into ice. It just doesn’t happen on its own. Sometimes parents need an extra hand getting their kids to calm down, or distract themselves – that goes double if the child doesn’t want to be there.

You typically see this in medical offices more than anywhere else; some toys, puzzles, a few children’s books – a nice corner or play area for younger kids. It’s all about comfort, and creating a distraction for kids who might be bored or anxious about being there. These places work hard to provide a little something for children.

So the parents are grateful for the office, or business, for providing a few toys and games to have fun with; there might even be something fun for them on the TV. Echoing back to the “#1 Secret to Waiting Room Success” up above, It’s Relevant TV’s custom TV network can be tailored to cater to young audiences; which is safer than DVDs and Netflix – See: “Using Netflix & DVDs in Your Waiting Room.“

Secrets #6 & #7: Sounds & Scents

Never underestimate the subtle powers of calming music, or a sweet scent. Silence is deafening; it can make time feel as though it’s passing more slowly, and be very uncomfortable in the wrong waiting room. As for a waiting room with a bad smell? It should be pretty self-explanatory what people think of that – you’re thinking it right now.

One of the more common waiting room complaints on review sites like Yelp is that TVs that are too loud. Most often, a staff member will simply respond by muting the TV, or turning it off entirely. While this certainly reduces the noise, it reintroduces the problem mentioned above – silence.

Something as simple as playing a radio station can make all the difference in a quiet room. People casually tune in, or they tune it out – it’s good white noise. Likewise, something as simple as a plug-in air freshener can reduce stress in visitors and help put them in a more relaxed mood. The right scent can be a powerful ally; paired with the right music, and you’ll have a very pleasant waiting room.

Secrets #8 & #9: Artwork & Decorations

Perhaps less crucial than some of the other waiting room secrets mentioned in this article, but it definitely makes the list. Whether it’s tasteful artwork, some crystal vases full of marbles, a clock on the wall, or even a plastic plant or two – the right accents can make an otherwise dull waiting room come alive, or make it feel more comforting for visitors.

Plants (both real and plastic) are easy to find, and they make just about any empty space more interesting – especially corners. Wallspace is a little trickier to occupy. Between nice-looking portraits, marketing posters and signage, and even the TV – settling on where to place everything is a task in and of itself.

Provided that you’re not using cable, and are instead delivering your messaging through your TV with something like It’s Relevant TV, you don’t have to worry about hanging up posters advertising services, specials, or deals you’re currently running – since the TV is doing it for you. Obviously, the TV is best utilized where people are facing, or wherever as many of them as possible can comfortably see it. Waiting rooms come in all shapes and sizes, so the possibilities are endless.

Secret #10: Candy & Treats

Maybe it’s not what you were expecting, but it does bring a smile to your face, doesn’t it? Think back to when you were a little kid; at a time when there was a basket of lolly-pops, or a colorful jar of jellybeans sitting there in the waiting room with you. You can still picture it can’t you? That lasting impact is what you want. Rewarding a well-behaved child with a treat might be an old trick, but it’s a good one.

Going the extra mile and putting out some candy for visitors is a nice, generous, and cost-effective way to make someone’s day a little sweeter. In the case of a dentist office, dealing out sugar is a little counterintuitive – however there are plenty of sugar-free alternatives out there (and toys) that are in the same spirit of candy. It’s all about doing something nice for the people who are spending their time with you, because comfort is key to a good experience – which is what all of this is about in the end.

Looking for the best eye doctor TV for your optometrist office? We’ll tell you the top-rated features to look for in your optometry office signage. However if you’re looking to delve right into exploring options, start your search with It’s Relevant TV; the go-to for waiting room television.

The Best Eye Doctor TV Needs the Best Content

There’s no type of medical specialist in the world that ought to appreciate what their patients are seeing on their TVs more than an eye doctor. Jokes aside, the TV in your waiting room is a prime opportunity to expose visitors to the things you want them to see. Things like ads/promotions, health/educational videos, or any other important marketing messaging.

However, you can’t just put these things on the TV and expect people to notice them, or even expect visitors be receptive to them. Patients need a reason to look at the TV. A medical video detailing the anotomy of an eye might be interesting to people in your profession, but that’s usually not the case with most patients. Most often, they’re grossed out by seeing a close-up of an eye getting cleaned, poked, or scraped. It’s no good. Visitors don’t want to watch that.

You want the best content for your waiting room TV.

What’s the best? Programming that people will genuinely enjoy watching. Specifically, content that is short form, and compliments a short attention span; and of course- the content should not be medical related. When it comes to waiting room TV programming, the features you want in an optometrist office TV is variety, control, and the ability to customize your messaging.

The Best Eye Doctor TV has Variety and Control

Variety of content is very important, because people have a variety of interests. The more variety you have when it comes to your TV content; whether it be food, gardening, news, or sports – the more people you’re going to please. One of the bigger downsides to options like cable is that the variety is manual – you have to physically change the channel. The best TV for any waiting room is one where you can “set it and forget it.”

Equally as important to having a variety of content is having control over that content. With cable, your ability to control what’s on the TV stops at changing the channel – or turning the TV off altogether. In the case of most medical-focused displays, there’s even less freedom; you’re forced to watch whatever’s on until someone turns it off or unplugs it.

Fortunately, waiting room TV technology has come a long way over the years. There are now services that provide you with TONS of content designed with all of this in mind. The one with the most content, and the one that gives you the greatest control and customization – is It’s Relevant TV.

The Best TV for Eye Doctors is It’s Relevant TV

It’s Relevant TV is a cost-effective, feature-rich TV service for medical offices that are invested in patient experience, and have important messaging they’d like to get across to people while they wait. It’s Relevant helps gets that messaging across in a friendly way, while also providing fun and engaging content people actually enjoy watching.

Everything is fully customizable. Users select which kinds of content they want active at any given time from a list of 40+ to choose from, and It’s Relevant streams them directly to the TV from what may be the world’s largest library of licensed short-form content.

Additionally – if you have any company videos, product videos or ads you want to share, you’re able to upload them directly to the TV to play alongside the content It’s Relevant provides. This combination exposes patients to your messaging in a positive way.

If you’re currently using cable, or a looping display, make the switch. You can do a lot better for your optometry office. See what’s out there, and find what works best for you.

Looking for the best interactive TV for your waiting room? Cable, news, and talkshows just don’t cut it, and looping playlists are repetitive. Whether you’re a hospital, urgent care, or dentist office that treats patients, a restaurant that serves customers, or even a car dealership that seats visitors for long periods of time; you’ll want the best TV programming for your space in order to get the most out of your television. Picking the best TV platform goes a long way towards constructing a positive experience for your visitors. Making sure customers (or patients) have a good experience is a great way to generate good reviews; and positive online reviews are a fast-track to repeat business, and new business from new customers.

So what are some important things to consider when shopping for the best interactive TV system? This article will explore what you need to know.

Best Interactive TV: What are the Essentials?

What goes into the best waiting room TV? The answer is simple; you want content that is engaging, and is something that will help reduce a visitor’s perceived wait time. Engagement and reductions in perceived wait times come with viewer enjoyment. If your visitors enjoy what they see, they’ll continue watching.

To achieve your marketing goals just having engaging content isn’t enough. You need a balance of engaging videos and your own personally-branded videos and visual content to be most effective.

Creating the Right Balance on Your Waiting Room TV

A little bit of a lot of different things will go farther than having a lot of the same thing.

Interactive pieces such as games, or trivia, are great in small doses and are a fun way to pass the time; but how much is too much? Question after question, or fact after fact, can become off-putting. The same can be said for a digital waiting room display that only features your own personal messaging. It becomes too much, and feels like they are watching an endless commercial instead of TV. It’s just not what people-in-waiting want to see for 3 minutes, 5 minutes, 20 minutes- or even an hour.

People are people, and people like TV. Getting your message across is important, but so is making sure your visitors are comfortable and have a positive experience. So what’s the trick?

It’s Relevant TV: The Trick to Building the Best Interactive TV

It’s Relevant TV is a waiting room TV solution that combines the best aspects of television and digital signage; and it’s the trick to building the best TV for your waiting room. It provides users with access to one of the world’s largest libraries of short-form commercially licensed content – over half-a-million videos! “Licensed” is the important keyword here, as too many businesses and medical offices air DVDs or Netflix on their TVs without realizing doing so is illegal – if you’re currently doing this, stop!

Things like Netflix and DVDs don’t let you upload your own videos, It’s Relevant does. What better way to get your messaging across than when it’s mixed with fun and engaging content? Content that gets people looking at the screen – eager to see what’s next; people are way more receptive to branded content, marketing ads, and even educational/awareness pieces when they’re in a good mood.

If you’re looking for the best interactive TV for your waiting room, start with It’s Relevant TV. Whether your waiting area is in a medical office, restaurant, dealership, apartment complex, or even a corporate building; you won’t find a better, more cost-effective fit for your television.

Looking for the best waiting room TV software for your dentist office? The trick isn’t finding the self-proclaimed “best” TV software that’s out there; it’s creating an experience that is truly the best fit for you, your patients, and your dental office. This article will outline the most important features you should be looking for in your medical office TV and signage.

What Makes the Best Waiting Room TV Software, the “Best?”

The most effective waiting room TV software is one that is tailored to your own unique waiting room environment. How do you know if the TV software you’re currently looking at is the best for you? First, you have to identify what you’re hoping to get out of it. But generally speaking, you want something that is entertaining and engaging. You want your waiting room television to be aesthetically pleasing and brand-tailored – with the ability to upload your own personal videos and messaging. Equally as important is a TV solution that is cost-effective, and easy-to-manage. These are the top 5 things to keep in mind when looking for the best TV display software for your dental office.

However, knowing what to look for is only half the battle; finding all of these features in one single TV package is next. Which, actually, isn’t that difficult – because one solution: It’s Relevant TV, has all of the features listed above, and more.

It’s Relevant TV Balances Entertaining & Informative Content

It’s Relevant TV features one of the world’s largest libraries of short-form content licensed for commercial use, giving users access to over half-a-million videos for visitors to enjoy. Each piece of content is screened by live human beings to ensure that everything is family-friendly, and nothing unsettling or inappropriate ever plays on your TV.

It’s Relevant is not a playlist. And it’s not a repetitive loop.

Other digital TV software providers will try to pass off things like a 10-minute, 30-minute, 1-hour, 3-hour, or 5-hour loop of videos as “premium TV content” – It’s Relevant TV doesn’t loop. It constantly streams new videos from a list of 40+ categories you pick and choose from. Categories like Cooking, Sports, Automotive, News, and even Trivia. Additionally, the whole system is fully customizable, with the ability to upload your own personal messaging on the side, during, or in between content.

It’s Relevant TV Keeps Patients Engaged

Dental waiting room TV solutions often try to cram too much onto the screen at once. As useful as the information you may be putting on the screen is, it doesn’t have to be visible 100% of the time. Having too much promotional or “educational” content in a row is actually a turn off to most patients. It can also get out of hand fast and make the TV look like a gimmicky widget- almost as if you were showing a website instead of a TV channel.

It’s Relevant TV is not website for your TV, nor is it a collection of widgets.

IRTV is designed so that visitors stay tuned in and notice what matters to you; the messaging. Whether it’s videos that you upload, image-ads on the side, or text scrolling throughout, It’s Relevant is all about making your messaging effective. It delivers things like news headlines and the weather – but in a way that doesn’t overstimulate your viewers or give them a headache. Never forget that a little goes a long way.

It’s Relevant TV is Tailored to your Practice Identity

It’s Relevant is a custom TV network that works for your identity. Your logo, your videos, and your messaging can all be uploaded into the system and featured on the TV. Whether you want the TV to exclusively play your branded-content, or you want a mix of personal + IRTV content; you’re the boss.

In the case of dentist offices, when you mix instructional content, personal videos of your doctor(s), or educational segments with It’s Relevant’s fun and interesting content, visitors will stay tuned longer and be more receptive to your messaging. The best waiting room TV gets your brand noticed.

It’s Relevant TV is Not Expensive

FREE WAITING ROOM TV SOFTWARE!

There’s no red flag bigger than a waiting room TV service that’s advertised as “free.“ Nothing’s free – except food samples at Costco (actually those aren’t free either as you have to pay a membership to get in). If you’re interested in a good reason as to why a free TV service is a bad idea, the following article will give you 5; “Top 5 Reasons a Free TV Service is Bad for your Medical Practice.“

In short, you get what you pay for.

While It’s Relevant TV is not “free,” it often times costs less than cable and is designed to generate additional revenue for your practice. It’s designed to fit your marketing budget, and make those marketing dollars count. Whether you’re a dentist office, hospital, urgent care, or a medical specialist; every little bit helps, and It’s Relevant’s ROI helps offset the cost. The best waiting room TV solution should work with your budget, and make your brand money.

It’s Relevant TV is Easy-to-Control

It’s Relevant TV couldn’t be easier to manage. Users are able to adjust settings, upload videos, and manage all of their content from anywhere with virtually any computer or internet-connected device. You can make changes to individual, or multiple TVs at once; across single or multiple locations. The convenience of being able to make changes from anywhere, at any time, with such ease, is a breath of fresh air for all practice owners and marketing managers.

If you are less technical, still own a flip phone, or just don’t like interacting with technology yourself, It’s Relevant TV provides a Client Success Manager at no additional charge with every subscription plan. This person is available to make changes for you, and even help with graphic design and strategies for getting the most out of your TV.

It’s Relevant TV is the Best Fit for Dental Waiting Rooms

It’s Relevant is a fully-customizable TV network which combines the best aspects of television and digital signage. It provides dentist offices across the country with safe, family-friendly content that visitors actually enjoy watching, and mixes that content with your own branded videos and promotions.

Visit It’s Relevant and see for yourself why dentists across the country are calling it the best waiting room TV for their practices.

 

The rise of waiting room TV software is a growing trend in the medical industry. Whether it’s hospital TV, urgent care TV, or dental TV – anything; more and more healthcare providers are making the switch from cable to digital waiting room displays. Those who do opt for better waiting room television do so for a number of reasons; those reasons ranging from it being more cost effective, to simply wanting better quality content that visitors will enjoy.

When it comes to TV for waiting rooms there’s no shortage of options. But settling on the right digital signage means identifying what you’re looking for, what your waiting room is missing, and what your patients want to see. This article is meant to help inform any curious readers in the medical industry who are looking to do more with their waiting room TVs.

Waiting Room TV Software: What are you Looking for?

If you manage the TV at a hospital or urgent care, your first thought is likely to put medical-related content on your waiting rooms screens, right? Likewise, if you’re a dentist or optometrist – putting tooth and eye-related videos up on the TV is a no-brainer – also right?

Unfortunately this is a very common mistake that medical providers make every day.

Patient education is a fine goal. But too much medical-related content is boring at best, and unsettling at worst. Most of your patients are average, everyday folks who don’t necessarily have the same interest or appreciation for medical content that you do. Patients in a dentist office waiting room don’t really want to watch plaque get scraped off a rotting tooth; just like how people in a doctor’s waiting room or medical office waiting room don’t really want to watch videos of clogged arteries or blood vessels while they’re waiting.

However “educational” practice managers may feel these videos are, they just aren’t very appealing and will likely be ignored. This is the problem with medical office signage. It’s not to say that a hospital TV, urgent care TV, or dental TV, etc, can’t show medical content; instead it should be mixed with videos that their patients will enjoy watching. Waiting room television benefits from variety.

Waiting Room TV Software: What do Patients want to Watch?

Patients are people; people with their own likes, and dislikes. There’s no one thing that everyone will enjoy, so it’s important to cast a wide net and target as many interests as possible. Waiting room TV software is nice in that sense because the right digital signage solution will have variety. But variety isn’t enough; cable has variety, technically. However cable wasn’t designed for waiting rooms – it’s best for home use.

Waiting room videos need to be short and sweet. That’s what people want to see while they’re waiting. Visitors who are waiting as little as 5-10 minutes or as long as 1-2 hours aren’t there to watch TV – but if a TV is there, they will look at it if there’s something interesting playing. With short-form content and a long list of categories, they’re more likely to see something that puts them in a good mood or gets them to keep watching. Which not only improves patient experience, but makes visitors more receptive to your educational content.

What do patients want to watch? Fun and interesting content that’s engaging. If your medical office signage is borning, visitors are going to be staring at their phones the whole time and miss any important messaging you wanted them to see. If you struggle with this problem, it’s time to explore what your waiting room screens could be showing.

IRTV: The Thing that’s Missing from your Waiting Room

IRTV – Branded across the country as Rele.TV or It’s Relevant TV, is a feature-rich TV platform which has reinvented the world of waiting room television. Before It’s Relevant, healthcare providers had to settle for things like cable TV, looping medical displays, DVD playlists, or so-called “free-to-use” services like Outcome Health TV. If you’re currently using Outcome Health or ContextMedia; you should check out this article ASAP.

Waiting room TV software has come a long way. Many of the features that make digital signage for medical offices so outstanding and convenient are new; meaning that healthcare providers are largely, and understandably, unaware of how much control they could have over their TV. Control over what comes up on their waiting room screens. Amazing variety of content. The ability to upload personal videos and messaging; it’s even possible to integrate social media posts from Facebook, Twitter, and Instagram and have them show on the TV!

The future of waiting room TV digital signage isn’t cable, looping medical displays, DVDs, or playlists. It’s IRTV.

It’s Relevant TV is TV for Waiting Rooms

It’s Relevant TV delivers all of the features listed above, making it the best in waiting room digital signage. IRTV is hospital TV. It’s urgent care TV. It’s dental TV, vet TV, optometry TV – it’s waiting room TV for any type of medical office. It’s Relevant sets itself apart from other lobby TV display software by offering users 24/7 control over their network, convenient accessibility, creative customization, and full access to one of the world’s largest libraries of short-form licensed content; over half-a-million videos spread across 40+ categories.

Other TV packages for waiting rooms are not as feature-rich. There’s often no way to integrate social media, or their “quality content” is really just a looping playlist of outdated videos. When you mix your own waiting room videos with It’s Relevant’s fun, fresh, and engaging content; visitors are more likely to be receptive to your messaging.

It’s Relevant TV is a forward-thinking, cost effective, way to improve patient experience, promote your brand, and achieve your marketing goals. Costing less than cable on average, It’s Relevant is inexpensive marketing at its finest; giving you all the tools you need to generate success through your waiting room TV.

Hospital TV systems are a growing trend in the medical industry. As the technology grows, more and more hospitals are turning to waiting room TV software and medical office signage to educate patients and engage with them more. Patient education and engagement is important to every hospital. Whether it’s posters, literature, or a medical display; a lot of time and effort is put into connecting with visitors and delivering health information to people in waiting.

But how effective are these techniques in the long run? The trick is finding the best medical TV software. TV packages for waiting rooms vary. If your goal is to educate patients, you’re going to need medical content; but it’s not that simple. A common mistake that hospitals make is having too much medical content. Keep reading and you’ll see why waiting room television should be balanced.

Hospital TV: Putting Something Great on the TV People will Enjoy

Wanting to educate your patients is a good thing, however it’s important not to over-expose them. Moderation is key. A waiting room TV that only shows medical content might be boring, or unsettling. However educational it might be; who wants to watch countless 3D models of a clogged arteries? Or see a graphic video of an eyeball getting scraped? No one – that’s who. Looping medical displays are bad for that reason; having that type of content is a great way to get patients to ignore what’s on the TV and look at their phones instead.

People are likely to look at the TV when there’s something fun or interesting on it. Providing a balance of educational medical content – mixed with fun and engaging videos is the way to go. Finding the right waiting room TV software which offers the best of both worlds is the next step.

IRTV: Engaging Waiting Room TV Software

TV for waiting rooms doesn’t have to be a complicated thing. It’s Relevant TV makes sure it’s not. It’s Relevant (Also known across the country as Rele.TV) is a custom TV network which provides hospitals and medical clinics with quality, family-friendly content. It’s waiting room television that you control. You pick what categories patients will see while they wait; which will play alongside any waiting room videos, medical-related content, or personal messaging you upload to the network.

IRTV is a tool which blends the educational videos you want patients to see, as well as the fun and engaging content they enjoy watching. When it comes to hospital TV and waiting room digital signage, It’s Relevant TV is all you need to create a signature waiting area environment for your visitors.

Social media TV software is becoming a prominent feature in successful businesses. But why is this? How can featuring something as simple as Facebook, Twitter, or Instagram on your business’ TV help improve the business itself? This article helps answer these questions, and explores the benefit of using digital TV software to get your social media posts on the TV.

Social Media TV Software for your Business TV

Whether you’re tech savvy, or like to keep things simple, digital signage can work for you. However, not all digital signage services allow you to integrate your social media accounts with your screen, while still keeping TV programming. If you’re not sure how to get what’s on your phone, onto your business TV – or if you weren’t aware social media TV software was a thing; take a look at It’s Relevant TV. It’s Relevant is the go-to for restaurant TV, urgent care TV, waiting room TV, and business TV in general. Businesses across the U.S., in a variety of industries, rely on It’s Relevant TV as a promotion platform.

1.) Social Media TV Software gets your Business Noticed More

Why is your business on social media in the first place? More often than not, it’s to keep your brand top of mind. There are many ways to use social media to get your business noticed more. Some business owners use it to feature new, or enticing offers, specials, or reasons to stop by; whereas others use it as a platform to advertise local events, organizations that they support, or use it to showcase interests/hobbies they might share with followers in order to relate to them more.

But getting them to follow you is the trick, isn’t it? But just as important as gaining followers, is who you get to follow you.

The best social media followers are the ones that have been to your location. They are the most receptive and mindful of your brand. Your posts are only effective when the right people see them. Business TV software that integrates your social media gets people who aren’t following you to do so- because they see what they’re missing.

2.) Social Media TV Software Generates More Followers

Whether it’s specials, promotions, memes, or straight-up interesting posts related to your brand; when you show people what they get by following you, there’s a higher chance that they”ll become a follower. It’s easier than people realize to get visitors to follow you on social media. Two of the main reasons people use social media are to be entertained and informed. So long as you make an effort to show people that there’s value to your posts, you’re bound to generate an increasing number of followers for it. It’s not just about talking about your business. Some of the most successful social media brands mix in trivia, fun facts, or unrelated information for follower enjoyment.

3.) Social Media TV Software Gets People to Come Back More

The right social media TV software isn’t just for getting your business noticed more, or getting more followers; it can also result in the generation of new or repeat business. Displaying positive or interesting posts from Facebook, Twitter, or Instagram on the TV is a great way to craft a welcoming environment that people will find comfortable, and wouldn’t mind revisiting again and again – often with friends or family. A social media display for your business is definitely an effortless step in the right direction towards maintaining a place people enjoying visiting.

IRTV: The Right Social Media TV Software for your Business

It’s Relevant TV is an innovative TV platform which delivers entertaining, and engaging short-form content that is better suited for businesses over cable or satellite TV – it’s also the #1 top choice for business owners who are looking for a way to display their social media on their TV.

Whether you’re on Facebook, Twitter, or Instagram; It’s Relevant gives you the freedom to integrate posts from your social media accounts and display them automatically in between licensed TV content; getting people to notice it while they’re in a receptive mood. It’s Relevant is safe. Visitors will only see the posts you want them to see without negative comments or ratings getting in the way – so there’s no risk. Just a higher chance to generate more followers, and more business.

Check out It’s Relevant, and explore what social media TV software can do for your business.