Free TV Services: What’s the Real Cost to a Business?

“There’s no such thing as a free lunch”
and there’s no such thing as a free TV service.

Nothing is free, including TV

If you’re using a TV service or platform that’s free, sooner or later you’re going to feel the cost of it – even if you didn’t put a single cent down. Even a homemade slideshow, or video that only cost the time it took to make it can bring detriment in the long run. The structure of such a video or slideshow may stand out as unprofessional and tacky and do more harm than good.

What’s the Cost of TV?
Cost runs a little deeper than money. The initial cost of cable, for example, might be a some-hundred dollar subscription for an inclusive package – but that’s not all there is to it. There are many hidden costs of running cable in your business. The lack of program control, contributing to visitor anxiety or showing competitor ads all can harm your business.

Everything has a cost, but not everything has a strong level of return. Cable is an expense that gives nothing back. Industry-specific TV providers, like the ones often seen in medical offices, benefit pharmaceutical companies while showcasing drug ads and medical information that tends to raise anxiety among patients.

What’s the alternative?

You can do better than free. Business owners are moving away from paying for TV as a utility, and are instead putting It’s Relevant TV in place to generate revenue from their TVs.

It’s Relevant is a cable alternative that is less expensive, gives you control over what appears on your TV, and is comprised of short-form content that’s family-friendly and structured with business settings in mind. The service gives you access to a living TV network, not a loop or slideshow, that pulls videos from a vast library of licensed TV programs. It’s interesting and fun.

The IRTV platform generates new revenue by promoting additional services, specials, and events that people might not have been aware of. The service represents a significant return on investment (ROI), and is focused on customer retention – getting customers to spend more, and come back more often. So while there is a monthly subscription cost, the value and benefits far outweigh it.

For a personal look into how It’s Relevant can draw in more business for your business, check out our ROI Calculator and see for yourself how much of a return you can expect from our service.

 

 

 

The “Set It and Forget It” of Business Television

“SET IT! AND! FORGET IT!”

-A 90’s Studio Audience

ime is Who could ever forget that line? If you watched any infomercials during the 90’s then chances are you’ve heard of the inventor, salespersona, and founder of Ronco; Ron Popeil.

Now if you haven’t watched the video and left to get a mouth-watering rotisserie chicken by this point, let’s look at the famous slogan.

Set it, and forget it.

The idea of “Set it and Forget it” was a major selling point of the Showtime Rotisserie. We’re all busy people, and the less effort we have to put in to get things done the better. Plain and simple, why would someone slave over the hassle of making a chicken when you had a tool to manage the hard parts for you? Especially when you need to focus other things.

Now there’s nothing wrong with managing something yourself– If you enjoy doing the hard work. But if you’re a business owner time is money.

It’s Relevant TV provides a “set it and forget it” service for your business TV.  The custom channel runs on its own and pulls tailored content from a vast media library for viewers to enjoy. It lets you be busy elsewhere doing the things you need to get done. No more paying for cable and worrying about what to put on – the quick segments and broad categories are catered to appeal to a wide audience, and ensures that fewer people are disappointed by what they’re seeing.

But wait, there’s more!

It’s Relevant does more than put original content on your TV, there’s a whole list of other features that come with it. From sharing and deals you’re offering people, to promoting your social media for all to see – it works for you. You’re in control.

With IRTV, you literally set it and forget it.
Interested? You can call toll-free: 1-855-ITS-RELE
or visit: http://www.itsrelevant.com for more infomration.